One Year After Going Mainstream: Why Multi-Drum Washing Machines Are Defying the Downturn
March 2026 marks the first anniversary of multi-drum washing machines breaking into the mainstream consumer market in China. In just one year, the category has evolved from a niche “new species” into one of the industry's most closely watched growth segments. Major brands including Haier, Hisense,...
Data | China’s home appliance exports rise 9.5% by volume in Q1
According to the latest customs data, China exported 1.174 billion units of home appliances in the first quarter of 2026, up 9.5% year on year. Export value reached $24.535 billion, marking a 1.5% increase compared with the same period last year.
Read More →China’s Home Appliance Industry in 2025: Performance Overview
In 2025, China’s home appliance industry demonstrated overall stability and resilience. Total revenue remained broadly flat, while profits recorded a modest decline.
China’s Home Appliance Sector in 2025: Resilient Growth Amid Headwinds
As a core pillar of China’s manufacturing economy, the home appliance sector in 2025 was marked by stability and resilience. Data from the National Bureau of Statistics show that total revenue reached RMB 1.97 trillion, largely unchanged from a year earlier, while overall profits edged down...
From Catch-Up to Leadership: China’s Smart Toilet Industry in Ten Years
Ten years ago, smart toilets were virtually unknown to most Chinese consumers. A widely discussed essay by business columnist Wu Xiaobo, “Going to Japan to Buy a Toilet Seat,” briefly pushed the product into the national spotlight, even as penetration remained below 2%...
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