As traditional major appliances slowed down expansion due to economic factors and changes in the real estate market, vacuum cleaner sector maintained its strong momentum in 2018 with retail sales value rising more than 30%.
Chinese vacuum cleaner sector posted retail sales value of 19.4 billion Yuan, a year-on-year growth of 32.1%, and retail sales volume of 22.81 million units, a year-on-year growth of 13.8%. Thanks to the fast development of e-commerce, online market surged as the main distribution channel of vacuum cleaners, accounting for 77.3% by retail sales value, and it expanded at a faster pace compared to offline channels.