China Household Electrical Appliances Association (CHEAA) encourages home appliance consumption during 618 shopping festival under the theme of Exchange Old for New, according to a proposal it released on May 23, 2022. It encourages home appliance enterprises to join hands with distributors, especially online and offline home appliance retailers and regional leading distributors, to launch Exchange Old for New activities.

National Development and Reform Commission and six other government organs released a master plan in January 2022 to promote green consumption, encouraging to guide consumers to replace or buy green energy-saving home appliances and encourage localities with the right conditions to provide subsidies for consumer goods including smart home appliances. Plus, China will adopt policy measures to boost consumption of key areas and encourage commodity consumption including home appliances, as part of efforts to keep economic fundamentals stable and ensure and improve people's lives, according to a decision made at the State Council's Executive Meeting chaired by Premier Li Keqiang on April 13 2022.

CHEAA proposes three points:

(1) Encourages home appliance manufacturers to roll out smart, green, and energy-saving home appliances, and environmentally friendly, low-carbon, high-performance and high-quality home appliances, for consumers to replace their old appliances, as a way of improving the life quality of consumers.

(2) Encourages all industry players including home appliance manufacturers, distributors and service providers to offer service for consumers who want to exchange their old appliances for new ones. Smooth all links of the old-for-new process including the disassembling and collection of old appliances and the installation of new appliances, lower the threshold of the Exchange Old for New activities, speed up the whole old-for-new process to reduce the waiting time of consumers and improve consumer experience. Develop a coordinated, innovative cooperation mode.

(3) Encourages home appliance manufacturers, distributors and service providers to fully employ internet-based, big data-powered technical approaches to improve the efficiency of production and logistics to offer well-targeted service to consumers and offer them more discounts and service for the stability and prosperity of the market.